Want to open a business using a popular and quickly expanding brand? Blinkit is a great way to join India’s fast-growing quick-commerce industry. Thanks to its efficient delivery services, Blinkit is famous for being reliable and is recognised by customers.
Being a franchise partner means you can take advantage of the company’s increasing popularity, easy opening process and wide-ranging support in all areas.
For your convenience, we’ve provided all the essential details to help you get started with a Blinkit franchise in India. Read on to know more and take the first step toward building a successful business with Blinkit.
- About Blinkit
- Benefits of Investing in a Blinkit Franchise
- Profitability & ROI of a Blinkit Franchise
- Eligibility Criteria for Blinkit Franchise
- Steps to Apply for a Blinkit Franchise
- Step 1: Conduct Initial Research
- Step 2: Get in Touch for Franchise Details
- Step 3: Understand Financial and Space Criteria
- Step 4: Apply with Required Documentation
- Step 5: Formalise the Agreement
- Step 6: Set Up the Operational Base
- Step 7: Join Training and Operational Workshops
- Step 8: Kickstart and Market Your Store
- Step 9: Oversee Routine Operations
- Training and Support
- Conclusion
- Blinkit Franchise FAQs
About Blinkit
Blinkit, which used to be Grofers, is now one of the leading players in India’s fast-growing quick commerce field. Back in 2013, when the company was launched by Albinder Dhindsa and Zorawar Kalra, they provided grocery and essential delivery services. In December 2021, it changed its name to Blinkit to fit more closely with its main service, providing instant deliveries. Blinkit has its headquarters in Gurgaon, Haryana and now delivers to over 30 cities across the country.
Starting from nothing, the company has become a big name, hiring over 10,000 employees and making an impressive revenue of ₹1,000 to ₹1,500 crores each year. In June of 2022, Zomato purchased Blinkit for $570 million to help it enter the quick commerce sector. The purchase of Zip has given Blinkit access to more resources and knowledge, which has helped it speed up its service development and expand across India.
Right now, there are about 400 Blinkit dark stores, and the company intends to increase this number to 1,000 by 2025. With these centres in the right areas, the company can guarantee that orders are delivered within 10 to 15 minutes.
| Aspect | Details |
| Company Name | Blinkit |
| Founded | 2013 |
| Founders | Zorawar Kalra, Albinder Dhindsa |
| Industry | Online Grocery Delivery |
| Headquarters | Gurgaon, Haryana, India |
| Services | Quick delivery of groceries, food, and essentials |
| Area of Operation | Major cities across India |
| App Availability | Android, iOS |
| Parent Company | Zomato |
| Employees | Over 10,000 (approx.) |
| Revenue (Estimated) | ₹1,000-1,500 crores (approx.) |
Benefits of Investing in a Blinkit Franchise
India’s quick-commerce industry is experiencing fast growth, and Blinkit has become a leading and reliable player in the sector. Formerly called Grofers, Blinkit has made grocery and essentials delivery faster by providing deliveries in just 10–15 minutes to major cities.
Become a Blinkit franchise partner if you are an entrepreneur or investor; it is a smart and timely idea. Let’s look at the main advantages of starting a Blinkit franchise.
1. Established Brand Recognition
People in many parts of India know Blinkit well, thanks to its reputation earned from years of dependable service. Because you are a franchise partner, you gain the brand’s credibility right away. Customers already know and trust Blinkit’s delivery and service, so it becomes simpler to gain new customers and keep them.
2. High and Consistent Demand
The demand for instant delivery has never been higher, especially in metro and Tier 1 cities. It’s become normal for people to expect their essentials and groceries to arrive very quickly. Blinkit’s fast 10–15 minute delivery is exactly what customers are looking for. By purchasing a franchise, you benefit from a tested system, a strong customer base that keeps growing and steady daily orders for your business.
3. End-to-End Operational Support
Blinkit offers help with every step of setting up and running your franchise. Blinkit covers everything from finding the proper place, building the store and setting up technology to training staff, providing guidance on marketing and making the launch successful. The support provided here reduces the common risks involved in starting a new business.
4. Expansion and Growth Opportunities
Blinkit has more than 400 dark stores already in place and aims to scale to 1,000 by 2025 end. When you partner now, you get in early on an expanding network, you have early access to high-potential areas, and you can benefit from the company’s national marketing efforts and infrastructure.
5. Attractive Revenue Potential
Blinkit’s strong performance—generating between ₹1,000 to ₹1,500 crores annually—speaks to the profitability of its model. A combination of high-order volumes, efficient delivery systems and brand-driven customer loyalty has the potential to generate substantial franchisee returns.
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Profitability & ROI of a Blinkit Franchise
Understanding the cost and profitability dynamics of a Blinkit franchise is crucial before investing. Blinkit dark stores in the more mature stage generate whopping monthly revenues between ₹18 to ₹25 lakhs, while the smaller mini stores bring in ₹7 to ₹12 lakhs per month. Typically, both store types’ gross profit margin is between 18 and 22%. In other words, dark stores generate gross profits of ₹3.2 to ₹5.5 lakhs, whereas mini outlets generate gross profits of ₹1.3 to ₹2.6 lakhs.
Operating costs, which include rent, staff salaries, utilities, and logistics, usually account for 10–12% of the total revenue. If we talk about dark stores, this will cost you around ₹1.8 to ₹3 lakhs in monthly expenses, but monthly expenses for mini-outlets are ₹0.7 to ₹1.4 lakhs. When operational costs are deducted, dark stores generate a healthy net profit of ₹1.4 to ₹2.5 lakhs per month or roughly 8–10% of total revenue, while mini outlets generate ₹0.6 to ₹1.2 lakhs per month or approximately 8–10% of total revenue.
However, the growing market demand for quick commerce in India, which is growing at a robust 72 per cent compound annual growth rate (CAGR), further justifies this profitability. Currently, 68% of urban consumers are already using such services, and the frequency of online orders is expected to increase from 1.8 times in 2021 to 3.8 times by 2024. All of these trends point to a very strong and growing opportunity for franchise investors in the space.
Main Factors Affecting ROI
Several variables can influence your return on investment (ROI) in a Blinkit franchise. Understanding and optimising these factors is key to maximising profitability:
- Location quality: High footfall urban areas yield more orders.
- Store size & type: Dark stores tend to have higher profit margins than mini-outlets.
- Operational efficiency: Cost control, delivery speed, and staff productivity matter.
- Customer demand: Local appetite for quick delivery services affects revenue.
- Zomato ecosystem support: Leveraging backend logistics and tech tools improves ROI.
- Marketing efforts: Local promotions and visibility increase order volumes.
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Eligibility Criteria for Blinkit Franchise
To qualify for a Blinkit franchise, applicants must meet specific requirements across various domains such as business structure, financial capacity, space availability, and experience.
Legal Prerequisites:
Partners in a Blinkit franchise must be able to create a registered business entity such as a Proprietorship, Partnership, LLP, or Private Limited Company.
You need to have a GST registration, an FSSAI food safety license, and a Shop and Establishment License given by the municipal authority. These licenses help companies comply with rules and set up their operations easily.
Experience & Business Acumen:
Ideally, applicants should have 2–3 years’ experience managing in the retail or e-commerce sectors. Managing team leadership and digital systems in the past is considered very beneficial.
Those applying should be familiar with the market, able to make good decisions and show leadership to handle teams of 5 to 15 people.
Space Requirements:
A Blinkit franchise Dark Store needs a space between 2,000 and 3,000 square feet, a Mini Outlet only needs between 200 and 500 square feet.
The best places are those that see a lot of people coming and going. Both concepts require at least 15 feet of frontage and a place for delivery vehicles to park, while mini-outlets only require 10 feet.
Financial Criteria:
Applicants have to fulfil specific financial criteria. All Dark Store franchisees are required to have a net worth of ₹40 lakhs and at least ₹15–20 lakhs in liquid capital. Mini Outlet applicants must prove they have at least ₹20 lakhs in net worth as well as liquid capital.
Investment for opening a Dark Store is ₹40 lakhs, while a Mini Outlet needs ₹20 lakhs. Also, a CIBIL score of at least 700 is required for a successful financial check.
Steps to Apply for a Blinkit Franchise
Now let’s look at the step-by-step application process for a Blinkit franchise.
Step 1: Conduct Initial Research
Review how fast delivery is growing and look at the Blinkit franchise system. Check how many people in your target area need instant delivery and consider if Blinkit fits their needs.
Step 2: Get in Touch for Franchise Details
Visit Blinkit’s official website to talk to their dark store franchise team about what is needed to start a franchise and learn about the whole acquisition process.
Step 3: Understand Financial and Space Criteria
Get to know the total amount needed to set up the business, including anything for infrastructure, inventory and day-to-day expenses. Check that the location you choose is within the Blinkit range of 2000–3000 sq ft.
Step 4: Apply with Required Documentation
Fill out the franchise application form and submit it along with ID verification, financial statements, and property-related documents if applicable.
Step 5: Formalise the Agreement
Sign a contract with Blinkit that explains what each business must do, how earnings are shared, and the operating responsibilities.
Step 6: Set Up the Operational Base
Find a place that is convenient for your customers. Arrange for warehousing structures and ensure that all safety procedures for LPG are established.
Step 7: Join Training and Operational Workshops
Take part in Blinkit’s compulsory training for learning about inventory, order fulfilment and customer service. Blinkit’s technology must be connected to your systems for reliable functioning.
Step 8: Kickstart and Market Your Store
Blinkit’s branding strategy should guide how you set up your franchise operations. Take advantage of their marketing services to draw in customers who are just starting their business journey.
Step 9: Oversee Routine Operations
Assign someone to be the franchise manager, so they are responsible for logistics, managing stock and supporting customers daily. Ongoingly check important metrics to ensure your store meets Blinkit’s standards.
Training and Support
Blinkit makes sure its franchise partners are trained and supported all the time for smooth operation. The company offers specific instructions right from setting up the store to improving delivery.
Key Support and Training Features:
Initial Training Program: Training focused on handling store activities, using software, controlling inventory, and leading staff.
Technology Support: The ability to use Blinkit’s advanced technology to handle orders, deliveries, and customer connections.
Marketing Assistance: Using marketing strategies at the brand level and local tactics to attract customers.
Staff Training Modules: Resources for learning how to recruit and manage staff, including both delivery partners and store assistants.
Operational Guidance: Regional managers at Blinkit assist in maintaining the same high-quality of service all the time.
Inventory & Vendor Support: Source products, keep track of inventory, and work with the preferred vendors.
Conclusion
Investing in a Blinkit franchise offers a lucrative opportunity to tap into India’s rapidly growing quick-commerce market. With a trusted brand name, strong support system, and high consumer demand, franchise partners can build a sustainable business with promising returns.
Thanks to dark stores and mini-outlets, Blinkit offers fast service and keeps its customers loyal. When you add in thorough training, marketing help, and advanced technology, it’s the best choice for entrepreneurs aiming for stability and development. If you want to take part in the future of instant commerce, Blinkit makes it easy for you to begin.
Blinkit Franchise FAQs
1. What is the total investment required for a Blinkit franchise?
The total investment ranges from ₹20 lakhs for Mini Outlets to ₹40 lakhs for Dark Stores, including setup and working capital.
2. What is the franchise fee and security deposit?
The franchise fee is typically included in the investment, while a refundable security deposit may vary based on location and store type.
3. Is there a royalty fee?
Yes, Blinkit charges a royalty fee, generally a small percentage of the monthly revenue earned by the outlet.
4. What is the expected return on investment (ROI)?
Franchisees can expect an ROI of 8–10%, with monthly net profits ranging from ₹0.6–2.5 lakhs, depending on store type.
5. What are the space and location requirements?
Dark Stores need 2,000–3,000 sq. ft., while Mini Outlets require 200–500 sq. ft. in high-footfall areas with delivery access.
6. What are the staffing requirements?
Franchisees should be able to manage a team of 5–15 members, including delivery staff and store assistants.
7. How does Blinkit support franchisees?
Blinkit offers full training, tech integration, marketing assistance, inventory support, and operational guidance throughout the partnership.
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